LearnAI for Marketing
AI COURSE5 UNITS · 26 LESSONS
AI for Marketing
Put AI to work across the whole marketing loop — creation, audience, brand voice, measurement, and a reusable system — without shipping something generic, made-up, or off-brand.
5 units · 26 lessons · premium track
Syllabus
1
Create: brief to shipped asset
Premium- 1.1Briefs that get great copy
- 1.2Ideas beyond the obvious
- 1.3Long-form from the expert's mouth
- 1.4One asset, every channel
- 1.5Claims that won't burn you
2
Know who you're talking to
Premium- 2.1From raw feedback to a segment you can name
- 2.2Language your market actually uses
- 2.3Sharpen the position, not the adjectives
- 2.4The skeptical-buyer stress test
- 2.5Competitive scans that don't make things up
3
Sound like you, at scale
Premium- 3.1Turn "our brand voice" into rules AI can follow
- 3.2Edit AI copy like an editor, not a proofreader
- 3.3Variants that actually vary
- 3.4Direct AI visuals like an art director
- 3.5Ship AI visuals without legal exposure
4
Prove it worked
Premium- 4.1Ask your campaign data plain-English questions
- 4.2Did the test actually win?
- 4.3A story execs believe — without inventing the cause
- 4.4When AI writes the answer box
- 4.5The disclosure rulebook
5
Your marketing AI, on rails
Premium- 5.1A standing brief for your AI
- 5.2One workspace per campaign
- 5.3What never goes into the machine
- 5.4AI where you already work
- 5.5The repeatable monthly machine
- 5.6The team playbook
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